Developed a social network mobile app that enables users to discover hidden gem locations and create custom road trip routes, moving beyond traditional route optimization.
The Challenge
A travel tech startup wanted to create a social platform where users could discover and share hidden gem locations, then build custom road trip itineraries. Unlike traditional navigation apps that optimize for speed or distance, this app needed to enable users to explore alternative routes based on community-shared locations. The challenge was building a mobile-first social network with location-based features, route planning, and social interactions.
Our Approach
Designed and developed native Android application with hybrid architecture for cross-platform compatibility
Built location-based discovery system allowing users to post images with geotags for hidden spots
Implemented social feed with location-based filtering and discovery algorithms
Created custom route planning engine that incorporates user-selected locations into trip itineraries
Developed trip planning interface enabling users to add locations and visualize routes
Built user profiles, following system, and social interactions (likes, comments, saves)
Implemented image upload and management system with location metadata
Created backend APIs for location data, user management, and social features
Results
Built active community of users sharing and discovering locations
Enabled users to create personalized trip routes beyond standard navigation
Fostered social engagement through location sharing and trip planning
Received positive user feedback on discovery and planning features
Established foundation for location-based social network